Case study — Digital Experience

StadiumReal — Time Crowd Intelligence Platform

AI-powered live people tracking and IoT analytics platform for smart stadium operations, crowd monitoring, and real-time decision intelligence.

ReactTypeScriptThree.jsMapLibre

Client: Stadium
Role: Product design & 3D engineering
Platform: Web · Mobile & Desktop

Stadium — Real-Time Crowd Intelligence Platform interface

01 — Overview

A clearer way through a complex experience

AI-powered live people tracking and IoT analytics platform for smart stadium operations, crowd monitoring, and real-time decision intelligence.

Enabled real-time visibility into crowd movement and stadium occupancy. Improved crowd safety and operational awareness during large-scale live events. Provided actionable analytics for congestion management and traffic optimization. Enhanced stadium operational efficiency using live IoT and video intelligence. Supported smart stadium transformation initiatives through real-time monitoring infrastructure. Enabled data-driven operational decisions for venue management teams.

55,000+ spectatorsVenue Capacity

Real-time Crowd Intelligence SystemPlatform Type

Live People Tracking & AnalyticsCore Function

4Core phases

The Challenge

Large-scale venues such as stadiums face major operational and safety challenges in managing crowd movement, congestion, visitor flow, and real-time situational awareness during live events. Traditional monitoring systems provide fragmented visibility and limited real-time analytics, making it difficult for operators to optimize crowd safety, operational efficiency, and visitor experiences.

The Solution

Developed a real-time crowd intelligence and IoT monitoring platform for Singapore National Stadium that combined live camera feeds, IoT sensor networks, and interactive dashboards to track crowd movement, monitor occupancy metrics, analyze traffic flow, and provide actionable operational insights in real time. The system enabled stadium operators to visualize live people density, movement patterns, heatmaps, and operational KPIs through an interactive analytics dashboard.

The System

A connected system built for the experience

The experience combines React, TypeScript, Three.js, MapLibre in a responsive system designed to stay clear, fast, and reliable across devices.

The Outcome

A measurable result, designed into the product

02 — Key Features

Built around the moments that matter

Real-time data

Live information keeps the experience current and supports timely decisions.

AI-powered assistance

Built-in AI helps users search, generate, or understand information more efficiently.

Analytics and monitoring

Operational dashboards turn system activity into clear, actionable insights.

Data visualization

Clear visualizations turn complex data into information users can understand and act on.

Form and intake workflows

Structured forms simplify data collection and guide users through complete submission workflows.

Live sensor integration

Connected sensor and device data provides an up-to-date view of physical operations.

03 — Gallery

Inside the experience

Stadium — Real-Time Crowd Intelligence Platform gallery view 1

Enabled real-time visibility into crowd movement and stadium occupancy. Improved crowd safety and operational awareness during large-scale live events. Provided actionable analytics for congestion management and traffic optimization. Enhanced stadium operational efficiency using live IoT and video intelligence. Supported smart stadium transformation initiatives through real-time monitoring infrastructure. Enabled data-driven operational decisions for venue management teams.

Project TeamSaailverse case study

04 — Related Work

aailverse